Methodology
What exactly is measured, on what data, with what limitations — and where the line falls between analysis and position.
Unit of Analysis
CulturalBI analyzes cultural infrastructure — measurable institutional mechanisms: funding flows, distribution metrics, public opinion dynamics, talent development systems, patterns of institutional recognition.
If a phenomenon leaves no trace in public data — it lies outside our method.
Dynamics, Not Snapshot
A state without history is not analysis. Every report is built on a time series: the horizon is determined by the subject of analysis. A shift is only visible against the background of a prior position.
Pattern, Not Case
A single example is not a structural conclusion. An observation is accepted as a pattern when it reproduces across three or more independent contexts: different countries, different eras, different institutional environments. One case is an anomaly. Three is a pattern.
Independence of contexts means: different funding sources, different management chains, different historical periods. Three countries of the same geopolitical bloc in the same decade may constitute one context, not three.
Types of Sources
Primary: polling data (Gallup, Pew, Eurobarometer, national sociological services), official statistics, institutional reporting from government bodies.
Secondary: industry reports, association data, media economics research. Used as a supplement to primary sources — not as an independent basis.
OSINT reports based on public data are accepted as an independent source type provided the methodology is verifiable.
A claim is accepted when confirmed by a minimum of two independent sources.
What Falls Outside the Method
Expert assessments without data. Anonymous sources. Classified materials and data requiring special access. Single cases without a pattern. Sources with unverifiable methodology.
Public leaks are accepted when three conditions are met: authenticity is not disputed, content is verifiable through independent sources, and the material's status is explicitly described in the report text.
Known Limitations
The method works with what has left a trace in public data. Structures that deliberately avoid documentation remain outside its scope — not because they don't exist, but because our instrument cannot see them.
Survivorship bias: we analyze what survived and was documented. Failed institutions, closed projects, unreleased films — are underrepresented in sources, and therefore in our reports as well. This is a known distortion that cannot be eliminated, but must be accounted for in interpretation.
The Analyst's Role
CulturalBI publishes two formats. An analytical brief captures structure and formulates a structural conclusion from data. An essay offers authored analysis with an explicit position: data serves as the foundation, but the author may go beyond the structural conclusion.
Both formats answer the question of what is happening and why. What to do about it in a specific context is the subject of research collaboration.
Quality Standard
Every report undergoes four checks — in order of priority.
1. Unit of analysis: stated at the beginning of the report, not substituted in the body. If the object of analysis shifts mid-course, the report is split.
2. Source attribution: every figure is cited at the point of use, not only in the source list at the end. A claim supported by a single source is a hypothesis, not a conclusion.
3. Baseline for statistical claims: a claim of disproportionality requires an explicitly stated basis of comparison. "X produces 12% of output with 1% of incoming flow" is a complete statement. "X is disproportionately represented" without a baseline is not.
4. Genre boundary: an analytical brief contains no normative language ("must," "should," "obviously") without a supporting figure. If the author goes beyond the structural conclusion, the paragraph is marked as "author's interpretation," or the piece is reclassified as an essay.
The Boundary of the Method
Public analysis describes mechanisms. It answers the question: through what chain of institutional decisions the system arrived at its current state. This is verifiable and reproducible. It reads the same regardless of who holds the text.
The operational conclusion — what exactly to do with this knowledge in a specific context — is not part of the public format. Not out of caution. Because that conclusion has an addressee, which means it has a position. A position without an addressee is not analysis — it is advocacy.
The same instrument that helps build also helps destroy. The boundary lies not in the analyst's intent. It lies in who comes to the data, and with what question.